summit center logo

Summit Center


Services Provided
  • Branding
  • Administrative Portal Development
  • Web Design
  • Database Management
  • UI/UX Strategy and Design
  • Email Setup and Support
  • Website Development
  • Ongoing Support and Maintenance

Summit Center is a new green space, office, and retail center built to provide the people of West Texas a place to gather and enjoy good food, fun, and fellowship. When complete, it will span 20-acres and consist of a four-acre park surrounded by office space, retail shops, and restaurants.

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The Challenge

Summit Center had a logo, but needed a brand and website for the new development. Because the project won’t be completed until 2024, they wanted to have 3 phases for the site: Inform, Leasing, Full Launch.

Our Solution

We worked with Summit Center to develop a plan and mockups for each website phase to achieve their goals. First, we worked together to create a brand that would represent the park’s mission of being a welcoming and fun green space for all ages. Using the existing logo and current site plans as a guide, Falkon presented multiple moodboards with various themes and color schemes for the Summit Center team to choose from. The winner was a natural palette that used organic shapes pulled from the aerial site map as a background pattern. We also used a fun handwritten script typeface to give an organic feel to the text.

summit center brand color graphic

Then we got to work on mockups showcasing the new brand and tons of beautiful renderings to get people excited!

summit center website displayed on monitor summit center website displayed on monitor

For the admin portal, we focused on keeping it simple and extremely user friendly by incorporating minimal navigation to allow them access to anywhere within 2 clicks. From within the portal, they can manage lease requests, space descriptions and photos, lease agreements, users, and view any messages sent to them from the site.

summit center website displayed on monitor summit center website displayed on monitor

The Outcome

The Summit Center website is currently in Phase 3 development, which will bring a whole new set of fun features once Summit Center is further along in development. Stay tuned!

Check out the current website at

summit center app showing on a group of 3 mobile phones


Falkon designed their digital park map, which won the 2023 American Digital Design Award from Graphic Design USA.

Summit Center Digital Design Awards blue swoosh

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